Subscription canceled

Preventing disputes of the "Subscription canceled" type: Learn how it's done properly.

Canceled subscription disputes occur when shoppers believe that a subscription has been wrongly renewed.

Reduce the proportion of unintentionally renewed subscriptions through transparent communication. Secondly, if it happens anyway, try to solve the problem before the dispute is opened.

Recommendations

  • clearly understandable cancellation guidelines on the website

  • obtaining customer consent in the ordering process (checkbox)

  • sending cancellation reminders

  • implementation of an in-app cancellation button or a comparable low-threshold cancellation option

  • implementation of a flexible procedure for refunds

  • show goodwill in dealing with customers if necessary

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